Building Something That Matters is hard. Some mornings I wake up with fire in my chest. Other days, it feels like a slow burn in my gut—the kind that makes you question everything.
I’ve been building Golf Ball Wisdom from the ground up—coaching programs, workbooks, apparel, outreach, conversations with strangers who turn into supporters. I’m not just building a brand—I’m building belief. In myself, and in others.
But belief isn’t always loud.
Most of the time? Belief whispers.
The Struggle You Don’t See when building something that matters.
I’m not going to sugarcoat this—it’s hard.
Every day, I fight off the fear that this isn’t working. The financial pressure. The empty sales report. The waiting.
Even though every conversation reinforces that I’m onto something…
Even though people say, “This is needed”…
Even though deep down I know I’m building something with meaning…
There’s still that inner voice whispering, “You’re wasting time. You’re wasting money.”
And I’d be lying if I said I didn’t think about quitting.
A Harvard Business Review study found entrepreneurs face increased stress due to financial strain, loneliness, and a lack of immediate reward.
More Than Apparel
I didn’t start this to make money.
I started Golf Ball Wisdom to Building Something That Matters and create value—to help people reflect, grow, and believe in who they’re becoming.
I don’t care for trends. I care about truth. About the guy who’s trying his best and needs something that makes him feel seen.
But here’s where I am right now:
All products are coming soon.
We’re finalizing fabrics, sizing, and testing every piece.
Why?
Because I don’t want to sell you something.
I want to offer something that adds value.
I’m open to adjusting everything if it helps you grow.
Just reach out—let’s build it together.
But I won’t sacrifice myself or my family to scale.
That’s the boundary.
That’s the truth.
What I Hope You Feel
When someone wears GBW gear or goes through my coaching, I want them to feel one thing:
Clarity.
Not in the form of answers, but in this realization:
“I know who I want to be. And I can become him.”
That’s the emotional shift this whole mission exists to create.
Research from Frontiers in Psychology shows that identity clarity is directly linked to higher resilience and emotional well-being. (source)
This Isn’t About Legacy. It’s About Healing.
This isn’t about leaving a name behind.
It’s about showing my kids what it looks like not to quit.
It’s about helping other men feel okay about starting over.
And it’s about me—making peace with my past and using it to create something better.
If I can help a teen feel worthy,
If I can help a dad forgive himself,
If I can help one person feel less alone…
Then I’ve already succeeded.
Products Coming Soon:
- The Mission Hoodie – A symbol of strength in quiet growth
- One Swing Away – Pocket Guide – A $5 digital tool to refocus when you feel lost
- Focus Program Workbook – My process for rediscovery and direction (available now on Amazon)
What You Can Do
- If you’re ready to grow:
Book a session and lets focus, lets grow, lets thrive - BOOK HERE!
- If you want to support:
Apparel drops soon. Every sale helps fund coaching for teens. - If you’re not ready:
That’s okay. You’re not broken. You’re becoming.
And I’m proud of you for even being on the path.
Let’s walk this together. One swing at a time.
—Keith
